Monday, May 27, 2024
IELTS Cue-cardIELTS Speaking

[IELTS] Describe A Successful Businessperson You Know – Cue Card

In Describe A Successful Businessperson You Know IELTS Speaking Cue Card and Follow-ups, You should answer the following questions:

  • Who this person is?
  • How did you know him?
  • What business does he do?
  • Explain why he is successful.

Describe A Successful Businessperson You Know Model Answer

Please be aware that you will be speaking for one to two minutes on the Describe A Successful Businessperson You Know topic. You will have one minute to prepare your thoughts. Therefore, it is advised that you create a list of bullet points outlining the things you plan to cover.


In the world of business, there are people who have really cool success stories. They face challenges, work hard, and become successful in what they do. These successful folks share certain qualities that make them stand out.

Who this person is?

The person I would like to talk about is Mr. Malhotra. A charismatic and dedicated entrepreneur, Mr. Malhotra has become a well-known figure in our community due to his role as the owner of a flourishing local grocery store. His warm and welcoming attitude has not only endeared him to his customers but has also contributed to the success and popularity of his business.

How did you know him?

I got to know Mr. Malhotra through my parents, who have been loyal patrons of his local grocery store for many years. Over time, our interactions have expanded beyond the usual customer-business relationship, and I’ve come to appreciate his commitment to personalized service and creating a sense of community within his store.

What business does he do?

As I said, Mr. Malhotra is the owner of a thriving local grocery store in our community. His store, which started from humble beginnings about a decade ago, has grown into a cornerstone of our neighbourhood. The diversity of products, coupled with Mr. Malhotra’s hands-on approach to management, has made his grocery store a go-to destination for residents seeking quality goods and personalized service.

Explain why he is successful.

Mr. Malhotra’s success can be attributed to a combination of factors that set him apart as a savvy entrepreneur. His acute understanding of customer needs and preferences is evident in the personalized service he provides. By remembering individual preferences and fostering a friendly atmosphere within his store, he has created a loyal customer base.

Moreover, Mr. Malhotra’s success is underscored by his adaptability to changing consumer trends. The introduction of an online ordering system and home delivery service showcased his forward-thinking approach, especially crucial during challenging times like the recent global pandemic.

Beyond business acumen, Mr. Malhotra’s commitment to community engagement is a key aspect of his success. Sponsoring local events, contributing to charitable causes, and providing employment opportunities not only enhance the store’s reputation but also strengthen its ties with the community. In essence, Mr. Malhotra’s success is a testament to his customer-centric approach, innovation, and the positive impact he has on the community he serves.

Concluding the cue card

Lastly, I just want to say that when we look at Mr. Malhotra’s story, we see that being successful in business is more than just making money. It’s about working hard, being smart, and caring about the people around you. Mr. Malhotra’s success teaches us that doing good for the community is just as important as making a profit.

In celebrating people like him, we learn that success isn’t just about money – it’s about making a positive difference in the community!


Describe A Successful Businessperson You Know Follow-ups

Here are some probable follow-up questions that could be asked by your IELTS Speaking examiner on the cue card topic – Describe A Successful Businessperson You Know:

1. What factors lead to success?

Success is different for everyone, but I think a few things can help most of us reach our goals. First, it’s important to set clear goals for yourself. Knowing exactly what you want to achieve keeps you on track. Hard work is key, and putting in the effort consistently pays off. If you’re passionate about what you’re doing, it makes it easier to stay motivated.

But let’s be real, setbacks happen. What matters is bouncing back, learning from mistakes, and not giving up. Always be open to learning and growing. Being flexible and adapting to changes is part of the journey. Planning your time well and staying organized helps you be more productive.

2. What do people need to sacrifice for success?

I believe achieving success often means giving up certain things. This could include sacrificing leisure time, stepping out of your comfort zone, or delaying immediate rewards for long-term goals. It might also mean spending less time with friends or family and taking financial risks.

Sometimes, you need to sacrifice sleep or personal interests to focus on your objectives. Balancing work and personal life can be challenging, and pursuing success might involve facing uncertainties or giving up the stability of a familiar routine. It’s a personal journey, and finding the right balance is key.

3. Which is more likely to be successful, family businesses or large corporations?

Success in business can happen for both family businesses and big corporations, but it depends on different things. Family businesses often succeed because the people running them are personally invested and can be more flexible in decision-making. They might also think more about the long term.

On the other hand, big corporations have more money to invest and can hire professional managers. They can also reach customers around the world. Both types of businesses need to adapt and innovate to stay successful. Family businesses should have clear rules, and big corporations need good corporate governance. The key to success is different for each business, and there’s no one right answer.

4. Is it easy for a business to be successful without affecting the environment?

I believe it’s a challenge for businesses to be successful without harming the environment, but it’s increasingly important. To achieve this, businesses can adopt eco-friendly practices, use renewable energy, and create sustainable supply chains. Minimizing waste, obtaining environmental certifications, and engaging with local communities are also crucial.

While it might not be easy for every business to be entirely impact-free, taking steps toward environmental responsibility is seen as essential for long-term success and positive relationships with customers and employees!

5. Can you provide some examples of family businesses in your country?

There are several well-known family businesses in India. One example is Reliance Industries, founded by Dhirubhai Ambani and now led by Mukesh Ambani. The Tata Group, founded by Jamsetji Tata, is another prominent conglomerate with family leadership. Bajaj Group, Aditya Birla Group, Godrej Group, Mahindra Group, and Wipro are also notable family-led businesses. These families have played key roles in the success and diversification of their respective companies across various industries, contributing significantly to India’s economic landscape.

6. What qualities should be considered when recruiting employees?

I think when hiring employees, it’s important to look for specific qualities. First, check if the candidate has the right skills and qualifications for the job. Consider their work experience and whether it’s relevant. It’s also crucial to see if the candidate fits well with the company culture and values.

Look for adaptability, good communication, and problem-solving skills. Teamwork, motivation, and initiative are important too. Even in non-managerial roles, see if the candidate shows leadership potential. Emotional intelligence and ethical behaviour matter for maintaining a positive work environment. Considering these qualities ensures you find candidates who not only meet the job requirements but also contribute positively to the workplace.

7. What kinds of businesses are popular in your country?

Well, there are various popular businesses in India. The Information Technology (IT) sector is big, with many companies providing software and outsourcing services. E-commerce and online retail, like Flipkart and Amazon, have also become widespread. Telecommunications companies like Jio and Airtel are essential due to the large number of mobile phone users.

The automobile industry is significant, with companies such as Tata Motors and Maruti Suzuki. Pharmaceuticals, FMCG (Fast-Moving Consumer Goods), banking, real estate, healthcare, renewable energy, and education are other thriving sectors. The food and beverage industry, tourism, textiles, and apparel also play important roles in India’s diverse business landscape.

8. If you had the opportunity, what kind of business would you like to do?

If given the chance, I’d be interested in starting a business focused on eco-friendly products. I reckon there’s a growing demand for sustainable options, whether it’s in packaging, energy, or fashion. This aligns with my values, and I believe it would be rewarding to contribute to a greener future and promote more sustainable practices.

9. What age do people want to retire in your country?

The age at which people in India want to retire varies. Traditionally, many retire around 60, aligning with superannuation. However, some prefer to retire earlier, in their mid to late 50s, if they are financially ready or wish to pursue personal interests.

Others continue working beyond 60, driven by financial needs or a desire to stay professionally engaged. Retirement age may be influenced by government or company policies. Recently, there’s been a trend towards flexible retirement, where people gradually reduce work hours or transition to part-time roles instead of stopping abruptly.

10. Would young people in your country like to open up their own business or find a job?

I hold the view that the choice between starting a business and finding a job among young people in India varies. Some are drawn to entrepreneurship for the chance to create something unique and have control over their work. Others prefer jobs for stability and a regular income.

Moreover, factors like the economic environment, personal finances, education, and industry trends influence this decision. While there’s a growing interest in entrepreneurship, many still choose jobs, often due to stability and initial financial considerations. Ultimately, the decision depends on individual aspirations and the opportunities available in the job market.

11. Would you want people to do online business or run a company in real?

I feel that both online businesses and traditional companies have their advantages. Online businesses are great for reaching a wide audience and are more flexible with lower initial costs. They suit people with innovative ideas and those comfortable with technology. On the other hand, running a real-world company offers face-to-face interactions and a sense of community engagement. The choice depends on individual preferences, skills, and the nature of the business.

Some might find success online, while others prefer the traditional approach of managing a physical company.

Our Final Thoughts

So, that’s all you need to say in Describe A Successful Businessperson You Know Cue card to get a band 7 or higher in the IELTS Speaking exam.

If you still need any help, feel free to ask in the comments.


Rajit K.

Rajit is the co-founder and an active blogger at 'CIC Talks'. He is best known for his rich expertise in IELTS & Canadian Immigration. Feel free to connect with him on Instagram & Twitter.

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